From humble beginnings...I was dabbling in web design at GVC in 1999. My dad, was a rising celebrity of the auction trade, still yodelling today as Bill of Bill Klassen Auctions Ltd. I noticed a recent website invoice that he had obtained from a company, after they had briefly updated his auction website. And I asked him "Dad, why can't I build you a nice website and update it for you?", to which he responded, "Well, go ahead an do it then," ...and so I did, and Profuzion Studio was born. I woke up at 2:00am, with the logo in mind, and I got it down on screen that same night.
After studying Multimedia and Graphic Design in Winnipeg, I began graphic designing for DMT Group, who maintained Canadian Automobile Brand website's and produced software for the Automobile Dealerships. I learned quickly the discipline of working with these high demand companies, such as Mitsubishi, Volvo, Range Rover, Toyota and Mercedes. Communicating with these clients occasionally, I learned that they were seeking immediate results, from their minds, outputted onto their websites and branded advertising. It struck a chord in myself, to realize that on going relationships are so important in this business. Getting the results that my clients seek.
Since then, I have made it my goal in life, to pursue relationships first, and secondly, be approachable from business owners, and those looking to rebrand their businesses. Give them a fresh perspective on what their company could achieve, and how it could perform successfully for them, given the right strategy. Like myself, and for my clients, I do not settle for anything less than the most strategic and professional communication in the industry.. From Branding, Business Cards and Stationary, to Website Design, Email Signatures, and eNewsletters. An all encompassing strategy to keep all points of contact, consistent. That is always the goal.
I've learned that professional visual and written communication is key to your company's success, to being considered by potential clients. Without proper branding across all business fronts...you might as well be muted.